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Is the 2017 Toyota Prius Prime an Electric Vehicle or a Hybrid?
Article contains images Is the 2017 Toyota Prius Prime an Electric Vehicle or a Hybrid?
When driving in hybrid mode, the 2017 Prius Prime outperforms the Prius liftback in term of efficiency, and when driving in electric (EV) mode, the Prius Prime can travel up to typical daily commute distance.
Toyota to Unveil Refreshed 2017 Highlander in New York
Article contains images Toyota to Unveil Refreshed 2017 Highlander in New York
Toyota today announced it will unveil the refreshed 2017 Highlander at the 2016 New York Auto Show, promising some exciting mid-generation changes to the mid-size SUV, including improved performance, more efficient and refreshed exterior designing.

March 14, 2016 | » 2017 Highlander Changes

Toyota Debuted U.S. –Bound C-HR Small Crossover in Geneva
Article contains images Toyota Debuted U.S. –Bound C-HR Small Crossover in Geneva
Toyota today debuted the new C-HR small crossover, which will, reportedly, be available to the U.S. market toward the end of this year or earlier next year.
Toyota to Pull the Plug on Scion Brand – All Current 2017 MY Scion Vehicles Will Be part of the Toyota Line-Up
Toyota to Pull the Plug on Scion Brand – All Current 2017 MY Scion Vehicles Will Be part of the Toyota Line-Up
Toyota said it will rebadge three current Scion 2017 model year vehicles as Toyotas, including FR-S, iA and iM, in August. The tC will remain its Scion brand as it will go out of production in the same month.

February 3, 2016 | » 1,092,675 Scion sold

Toyota Mixed Its Sienna and Tacoma to Give the Ultimate Utility Vehicle for 2015 SEMA
Article contains images Toyota Mixed Its Sienna and Tacoma to Give the Ultimate Utility Vehicle for 2015 SEMA
Custom-made from a Sienna body retrofitted onto the chassis of a Tacoma truck, the Toyota Ultimate Utility Vehicle was on display at the 2015 SEMA show.

December 20, 2015 | » one-of-a-kind vehicle

2015 Toyota TRD Highlander Tuned for SEMA
Article contains images 2015 Toyota TRD Highlander Tuned for SEMA
This SEMA Edition TRD Highlander is one of five Toyota Racing Development (TRD) vehicles on display here. Each is designed to inspire the imagination of industry professionals and consumers alike. Toyota is looking for actual feedback on these sporty machines.
2016 Toyota TRD Corolla Tuned for SEMA
Article contains images 2016 Toyota TRD Corolla Tuned for SEMA
The 2016 Corolla LE Eco is the MPG champ of the line, but it’s also a strong performer with the highest-powered engine of any Corolla, delivering eight more horsepower than the other models. That made it the ideal candidate for a SEMA Edition TRD makeover.

December 11, 2015 | » SEMA Edition TRD Corolla Specs

2015 Toyota TRD Camry Tuned for SEMA
Article contains images 2015 Toyota TRD Camry Tuned for SEMA
Toyota displayed the Camry with TRD performance parts and accessories at the 2015 SEMA Show to demonstrate one of the possibilities the Camry can be tuned.

December 9, 2015 | » SEMA Edition TRD Camry Specs

Back to the Future-Inspired Customized Toyota Mirai
Article contains images Back to the Future-Inspired Customized Toyota Mirai
Built off the all-new 2016 Toyota Mira hydrogen fuel cell vehicle, the Back to the Future-inspired Mirai was converted from four-door sedan to two-door coupe.
Toyota Sienna R-Tuned Concept, a Minivan that Outperforms the Camaro SS on the Race Track
Article contains images Article contains embedded video clip(s) Toyota Sienna R-Tuned Concept, a Minivan that Outperforms the Camaro SS on the Race Track
Want to know a Toyota Sienna that is faster the Camaro SS looks like? Check out the Sienna R-Tuned Concept which was unveiled at the 2015 SEMA.

November 13, 2015 | » a full second faster