Lexus to Offer Subscription-free, Real-time traffic and Weather information
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|Press Release :||Lexus Subscription-fee Real-time Traffic and Weather Information|
Lexus will be the first automotive brand to offer subscription-free, real-time traffic and weather information incorporated in the audio systems, Lexus announced today.
Teaming up with iBiquity Digital Corporation, the developer of HD Radio™ Technology, Lexus will introduce two audio systems that have real-time traffic and weather information built in.
For vehicles with available Navigation, Lexus will offer a digital audio and navigation system capable of gathering digital traffic and weather information from both HD Radio stations and the cell phone network, using the driver’s smart phone linked with the Lexus Enform system.
For vehicles without navigation, Lexus will offer a standard premium Display Audio system complete with subscription-free traffic maps and weather information, all delivered by HD Radio stations across the country.
Lexus said that the all-new Lexus IS will be the first Lexus vehicle to have this feature implemented. The all-new 2014 Lexus IS will make its global debut at the North American International Auto Show held in Detroit this month.