All-New 2012 Nissan Versa Sedan is the Best Selling Subcompact in the U.S in August
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Available to the U.S market in early August 2011, the all-new 2012 Nissan Versa Sedan has become the best-selling subcompact car in the U.S beating out all other competitors in the subcompact segment such as Chevrolet Aveo, Ford Fiesta, Honda Fit, Huyndai Accent, Mazda2 and Toyota Yaris. The 2012 Nissan Versa Sedan has the lowest starting M.S.R.P. in America at just $10,990.
According to Al Castignetti, VP and GM of Nissan Division, Nissan North America, inc., the August sales for 2011 of the new Nissan Versa up 14.9% over the previous year.
From the marketing standpoint, Nissan has been emphasized the word “Most” for its most legroom, most headroom, most trunk and most innovation. Those “Most”s turn out to help Nissan Versa to become the “most” subcompacts segment sales in their first month on the market.
The Versa Sedan delivers 30 miles per gallon in the city and 38 mpg on the highway.
Below are Nissan Versa units sold compared to its competitors in the same segment.
| Model | Versa | Fiesta | Fit | Accent | Aveo | Yaris | Mazda 2 |
| Aug. ’11 Sales | 8,566 | 5,833 | 3,959 | 5,289 | 2,596 | 1,112 | 1,387 |
| CYTD Sales | 59,811 | 53,258 | 43,234 | 36,245 | 27,211 | 14,192 | 9,899 |
2012 Nissan Versa Sedan – Hi-res. Images
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