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2010 Subaru Impreza WRX Overview

SUBARU IMPREZA WRX ADDS NEW PREMIUM MODEL FOR 2010

  • Available Navigation System Now Features Bluetooth®
  • New Premium Model features Moonroof
  • 265-hp Turbo Boxer Engine with 5-Speed Manual Transmission
  • Symmetrical All-Wheel Drive with Vehicle Dynamics Control

Introduction Photos Tuned Chassis & Aero Body Styling Interior Infotainment Technology Safety


Cherry Hill, NJ—After significantly boosting performance and handling in its iconic All-Wheel Drive Impreza WRX model for 2009, Subaru has made a model line change and added minor enhancements for 2010. A new Premium trim line replaces the previous Premium Package option. Also for 2010, the available navigation system now includes Bluetooth® wireless capability, with a microphone in overhead console, and the standard Aero Package gains a new side sill design.

The Impreza Premium model features the amenities more sport compact drivers are seeking, including a power moonroof, fog lights and the All-Weather Package featuring heated front seats, heated exterior mirrors and windshield wiper de-icer.

Like all Subaru models, the WRX is equipped as standard with renowned Subaru Symmetrical All-Wheel Drive, combined with standard Vehicle Dynamics Control (VDC). Powered by a 265-hp turbocharged/intercooled Boxer engine, the 2010 Impreza WRX is exclusively equipped with a 5-speed manual transmission. For customers seeking turbocharged performance with an automatic transmission, Subaru offers the Impreza 2.5GT, which is powered by a 224-hp turbocharged/intercooled Boxer engine.

The 2010 Impreza WRX carries over the high-performance tuning that was introduced for the 2009 model. The turbo provides 14.2 PSI of maximum boost, compared to 11.4 PSI in the Impreza 2.5GT model. Also compared to the 2.5GT, the WRX uses a larger-diameter exhaust uses with low-density catalyst for reduced backpressure. The WRX engine produces 265 horsepower at 6,000 rpm and 244 lb.-ft. of peak torque at 4,000 rpm – compared to 224 horsepower and 226 lb.-ft. in the Impreza 2.5GT. Fuel economy for the 2010 WRX is an EPA-estimated 18 mpg city / 25 mpg highway.

The Impreza WRX had debuted an all-new platform for the 2008 model year, featuring a longer 103.1-inch wheelbase and an all-new double-wishbone rear suspension system. Suspension is more performance-tuned for the WRX than the 2.5GT. The WRX’s standard 17 x 7-inch aluminum alloy wheels wear 225/45R17 summer performance tires, compared with 205/50R17 all-season tires used on the Impreza 2.5GT.

Introduction Photos Tuned Chassis & Aero Body Styling Interior Infotainment Technology Safety

Special Performance-Tuned Chassis

Subaru significantly re-tuned the WRX chassis in the 2009 model-year upgrade, resulting in sharper turn-in and more responsive handling. Front upper strut mounts are adopted from the STI. The previous WRX suspension tuning was then used for the 2.5GT. Compared to the 2.5GT, the WRX front spring rate is 43-percent stiffer, and the rear spring rate is 42-percent stiffer. Each models features specific damper tuning, as well. The WRX uses thicker stabilizer bars than the 2.5GT: 21 mm vs. 20 mm in front and 16 mm vs. 15 mm in the rear. A damper valve in the WRX steering gearbox ensures a smooth and high quality steering feel.

Placing the engine slightly lower in the chassis than in the previous-generation Impreza models helped lower the center of gravity in the new-generation Impreza platform, enhancing steering response. With the Subaru Dynamic Chassis Control Concept (DC3), Subaru optimized all elements of the Impreza’s chassis to deliver a better balance of handling response, ride quality, quietness and overall traction performance than offered by competitive vehicles.

WRX Aero Body Styling

On WRX Sedan and 5-Door models, an STI-type grille carries the WRX badge. Both the 5-Door and 4-Door models are equipped with a standard Aero Package, featuring front and rear under-bumper spoilers and aerodynamic side ground effects. The sedan has a low-profile rear trunk spoiler, while the 5-Door adopts the Impreza WRX STI rear liftgate spoiler and a rear diffuser.

The 5-Door has clear tail lamp lenses vs. red lenses for the sedan, and the garnish panel between the light clusters is body color on the 5-Door and chrome on the sedan. The sedan features dual tailpipe outlets, while the 5-Door uses a single, larger outlet (stainless steel on WRX Premium).

Introduction Photos Tuned Chassis & Aero Body Styling Interior Infotainment Technology Safety

Rally-Inspired Interior

2010 Subaru Impreza WRX Interior

The new-generation WRX interior introduced new comfort and spaciousness, making it an outstanding everyday performance car. WRX-exclusive carbon black checkered upholstery accented by red stitching sets the tone for the sporty interior.

The standard tilt and telescoping leather-wrapped steering wheel is accented by red stitching, and the standard aluminum-alloy pedal covers include the driver’s footrest. Performance-design front seats integrate the backrest and head restraint into a single structure. The instrument panel features electroluminescent gauges with indicator needles that sweep the gauge faces upon engine startup.

The compact layout of the double-wishbone rear suspension helps to minimize intrusion into the cargo area, providing a wider and deeper luggage compartment. On the 5-Door WRX, the wide and flat load floor can accommodate two Tour-size golf bags with the rear seat backs in the upright position. In the WRX sedan, which is 6.5-inches longer than the 5-Door, the extra space provides for a larger, deeper trunk that can accommodate three Tour-size golf bags. In all WRX models, a 60/40-split folding rear seat further boosts cargo capacity and convenience, and the 4-Door also features a rear seat fold-down center armrest.

Symmetrical All-Wheel Drive is Standard

Standard Symmetrical All-Wheel Drive, which forms the common core technology on all Subaru models, gives the Impreza WRX a significant handling-performance advantage over front-wheel drive competitors. Symmetrical All-Wheel Drive is a complete system comprised of the Boxer engine and the full-time power distribution system (which varies by model and transmission). The aluminum Boxer engine and simple, symmetrical drivetrain layout help to lower the car’s center of gravity, which in turn contributes to its sporty handling characteristics.

The 2009 Impreza WRX employs the Continuous AWD version of Symmetrical All-Wheel Drive. This system uses a viscous coupling locking center differential that distributes torque 50:50. Should slippage occur, this system transfers more power to the wheels with the best traction.

The Vehicle Dynamics Control (VDC) stability and traction control system is standard on all Subaru models for 2010. It is important to note that, in Subaru vehicles, traction control plays a second line of defense against wheel slip after AWD torque distribution. In contrast, some All-Wheel Drive systems on the market lack the performance advantage of a locking center differential and rely solely on traction control to redistribute torque away from slipping wheels.

Introduction Photos Tuned Chassis & Aero Body Styling Interior Infotainment Technology Safety

Easy-To-Use Infotainment Technology

The available navigation system (WRX Premium only) and information center in Impreza WRX is the focal point of the center console. The navigation screen is located at the top of the dashboard for improved visibility and ease of use. With the navigation system, the center console provides an input for MP3 players as well as RCA-type video jacks that can accommodate portable gaming devices. These can be displayed on the navigation screen when the vehicle is parked.

The standard WRX audio system features an AM/FM stereo with single-disc CD player and four speakers. Impreza models come pre-wired for XM® or SIRIUS® Satellite Radio. Both the standard and optional Impreza audio systems feature the Radio Broadcast Data System (RBDS) that can display a variety of information, including a song’s title and artist.

The 2010 WRX Premium adds an AM/FM stereo with 6-disc in-dash CD changer featuring MP3/WMA file capability. Occupants enjoy powerful sound from 10 upgraded speakers (six in the front doors, four in the rear doors) and SRS® Circle Surround Sound. The steering wheel in the WRX Premium adds audio system switches. An auxiliary audio input jack enables connection of an iPod® or MP3 player.

The optional Navigation Package for the WRX Premium integrates the Audyssey MultEQ audio enhancement and, new for 2010, Bluetooth hands-free calling. Used in high-end home theater systems, Audyssey MultEQ creates the optimal sound experience for passengers in each seat position by tuning equalization that corrects for time and frequency response. The navigation system itself presents major functions through an intuitive, easy-to-use touch screen interface.

Introduction Photos Tuned Chassis & Aero Body Styling Interior Infotainment Technology Safety

Proven Safety Technology

The new-generation Impreza models are built around the Ring-Shaped Reinforcement Frame body structure with front and rear crumple zones, proven in Subaru models over a decade to provide outstanding crash protection.

All Impreza models for 2010 feature a 4-wheel disc Anti-lock Brake System (ABS) with Electronic Brake-force Distribution (EBD) and Brake Assist. The WRX and 2.5GT models have larger front brakes than other Impreza models.

Electronic Brake-force Distribution (EBD) provides precise control of braking pressure between the front and rear wheels based on the vehicle load to improve stability and stopping distances. Brake Assist analyzes the force and stroke on the brake pedal and increases hydraulic boost to provide enhanced emergency braking, also activating the ABS system early if needed.

All seats provide 3-point seatbelts (height-adjustable for outboard positions), and the front seatbelts have electrically triggered pre-tensioners and force limiters. Side-curtain airbags are standard on all 2010 Subaru models.

The Subaru Advanced Frontal Airbag System (SRS) features front seat side impact airbags and a driver’s side front airbag that deploys according to the driver’s proximity to the steering wheel, as measured by a sensor on the seat track. In the passenger side front seat, a sensor module detects weight – first determining if the seat is occupied, and if so by a child or adult – to control airbag deployment. As part of the system, the dashboard features an “Airbag” indicator light.

Introduction Photos Tuned Chassis & Aero Body Styling Interior Infotainment Technology Safety

2010 Subaru Impreza WRX – Hi-res. Images

2010 Subaru Impreza WRX 5-Door
2010 Subaru Impreza WRX Sedan
2010 Subaru Impreza WRX 5-Door
2010 Subaru Impreza WRX Sedan
2010 Subaru Impreza WRX Sedan
2010 Subaru Impreza WRX Sedan
2010 Subaru Impreza WRX 5-Door
2010 Subaru Impreza WRX 5-Door
2010 Subaru Impreza WRX 5-Door
2010 Subaru Impreza WRX 5-Door
2010 Subaru Impreza WRX Interior
2010 Subaru Impreza WRX Interior
2010 Subaru Impreza WRX Rally Car
2010 Subaru Impreza WRX Rally Car
2010 Subaru Impreza WRX Rally Car
2010 Subaru Impreza WRX Rally Car

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